The struggle with meat
Meat is an integral part of our diet. It is tasty and deeply rooted in cultures across the globe. Yet, producing enough meat to supply a growing population, comes at an ever increasing ecological cost.
Real fat. Full taste.
For a sustainable future.
POM is a B2B supplier of cultured fat as a tasty and texturing ingredient
Adding 10-25% of our cultured fat to a plant based meat results in 100% meatiness
To accelerate R&D, we collaborate with leading experts in cell culturing, upscaling and food tech.
Our cultured fat improves
alternative proteins such as plant based meats
We improve the taste,
texture and nutritional value of plant based
and cell based meat alternatives
Better Taste
Our cultured fat makes alternative proteins more “meaty”. Producing a more meat-like taste and flavour, with a better consistency & feel.
Improved Sustainability
Cultured meats and animal products prove more sustainable than factory farming as they use less land and water and reduced harm to animals.
Health Benefits
Our cultured fat is antibiotic free, provides enhanced fatty acid profiles and personalised nutritional profiles.
Founding Team
Dirk von Heinrichshorst
CEO & Co-Founder
Engineer, entrepreneur, visionary, result-driven problem solver with over 15 years of experience in IT, always focused on technological innovations to create a positive impact in the world. Introduced to cultured meat technologies in 2018, Dirk is now the driving force behind building Peace of Meat's industrial scale biomass production facilities.
David Brandes
Managing Director & Co-Founder
Over 10 years of marketing and sales experience, as CCO of Migros Food Online, Switzerland's largest food retailer, and as engagement manager at McKinsey & Co. David is in charge of managing the development of the platform and to turn Peace of Meat into a top cultured meat B2B cultured meat supplier.
Professor Paul Mozdziak
Chief Scientific Officer
A leading authority in the field of vertebrate cell culturing and stem cells, he is laser focused on creating the biological foundations for large-scale cultured biomass production.
© 2020 Peace of Meat
The struggle with meat
Meat is an integral part of our diet. It is tasty and deeply rooted in cultures across the globe. Yet, producing enough meat to supply a growing population, comes at an ever increasing ecological cost.
Real meat. Guilt free.
For a sustainable future.
Our cultured cell mass improves
all protein alternatives
We improve the taste,
texture and nutritional
value of plant based
and cell based
meat alternatives
Better Taste
Our Cell Mass makes alternative proteins more “meaty”. Producing a more meat-like taste and flavour, with a better consistency & feel.
Improved Sustainability
Cultured meats and animal products prove more sustainable than factory farming as they use less land and water and reduced harm to animals.
Health Benefits
Our cultured Cell Mass is antibiotic free, provides enhanced fatty acid profiles and personalised nutritional profiles.
Founding Team
Dirk von Heinrichshorst
CEO & Co-Founder
Entrepreneur, visionary, result-driven problem solver with over 15 years of experience in IT, focusing on technical innovations by highly skilled teams to create impact. Introduced to cultured meat technologies in 2018, Dirk is now the driving force behind building Peace of Meat production pipelines worldwide.
David Brandes
Managing Director & Co-Founder
Over 10 years of marketing and sales experience, as CCO of Migros Food Online, Switzerland's largest food retailer, and as engagement manager at McKinsey & Co. David is in charge of managing the development of the platform and to turn Peace of Meat into a top cultured meat B2B cultured meat supplier.
Professor Paul Mozdziak
Chief Scientific Officer
A leading authority in the field of vertebrate cell culturing and stem cells, he is laser focused on creating the biological foundations for large-scale cultured biomass production.
© 2020 Peace of Meat